The Pop-Up 11:11

A new-age fashion pop-up platform bringing emerging brands and independent designers together through curated offline experiences.

Category

Fashion & Lifestyle

Key focus

Social Media Growth

year

Platforms

The Goal

Build awareness for The Pop-Up 11:11, establish it as a destination for discovering emerging fashion brands, and drive stronger visibility, footfall and engagement through social media.

Our Approach

  • Strategic social media positioning

  • Event-led content strategy

  • Brand and founder storytelling

  • Reels and experiential content

  • Designer and brand spotlights

  • Behind-the-scenes event coverage

  • Community-driven content

  • Pre-event buzz and post-event amplification

Results

145,982

REACH

2671

ENGAGEMENTS